We are experts in designing spectacular logos, but we go much further. We create authentic brands that inspire and connect with your audience. We come up with great business names and corporate identities that generate emotions.
The process of designing a logo goes beyond the simple creation of an image or figure that identifies a company, brand or product. This communication tool is a powerful way to express the values and essence of a brand, effectively connecting with its target audience. In this way, the logo becomes a key piece that reflects the brand’s personality and makes it recognizable in the market.
For a logo to be successful, it must comply with some fundamental principles:
It is essential that your brand is clear and easy to understand, even at its smallest size.
The logo must be able to adapt to any format without losing its essence.
Your brand should be easy to remember, even when seen for a brief moment.
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The time of the design process and the number of revisions will depend on the complexity of the project and the collaboration of the client. Generally, the process can take 2 to 4 weeks and 2 to 3 revisions are included in the cost of the project.
The creative process may vary from one designer to another, but it usually involves research on the market, competition and brand objectives in order to conceptualize a design that reflects the company’s identity. Designs are based on customer feedback and different options can be presented to choose from.
Of course, the customer is the protagonist in the design process! Clients are encouraged to provide their own ideas and vision for the design, as this helps to make the end result more satisfactory.
Yes, once the logo and brand design is finalized, all the necessary files are provided for use in different formats and sizes. This includes high resolution versions for print and web, in different formats such as JPG, PNG, PDF, among others.
Call us and we will advise you when choosing what best suits the needs of your business.
